Pam Hendrickson Blog - The Only 6 Things You Need To Know

As much as I love running my own business, sometimes I drive myself crazy.

I record what I think is the perfect video, only to realize later that a shadow covered half of my face. I nearly go blind making miniscule changes to a logo that, in the end, no one will notice. And I don’t even want to admit how much money I’ve wasted on technology I don’t use!

It’s easy to feel overwhelmed by everything you need to know and do to grow your business. But the truth is this: There are only 6 things you need to have a successful online business. That’s it! — Read more…

Pam Hendrickson Blog - The Power Of Books

While today I run a high end consulting business and frequently speak at high profile events, there was a time when no one was knocking on my door.

I had to work really hard to close potential consulting clients and I often didn’t get the rate I wanted for the value I could deliver. Plus, when I was tapped for a speaking engagement, I’d show up to a room of 30 people or fewer—if I was lucky. I plastered a smile on my face and gave those people my all. But the whole time, I was thinking, “I’ve got to be missing something.”

Everything changed when I embraced ONE marketing tool. — Read more…