Pam Hendrickson Blog - What’s Your Trust Score with Customers?

What’s Your Trust Score with Customers?

When it comes to making your customers happy, it really comes down to one thing: Honesty. According to a study by PR firm Cohn & Wolfe, the most important behavior that customers would like to see from brands is “communicating honestly about products and services.” That’s it. So simple yet sometimes brands get it so Read More »

Pam Hendricks Blog - 3 Cs to Deliver for Your Customer, Every Time.

3 Cs to Deliver for Your Customer, Every Time

When it comes to taking care of your customers, it all starts with expectations: What level of service do they anticipate? Because as we all know, customer service can make your business: —Customers who encounter positive social customer care experiences are nearly 3 times more likely to recommend a brand, according to the joint Nielsen-McKinsey Read More »

Pam Hendrickson Blog - Top 5 Problems and Solutions for Every Online Business Owner

Top 5 Problems and Solutions for Every Online Business Owner

According to Bloomberg, 8 out of 10 entrepreneurs who start businesses fail within the first 18 months. I want you to be the two out of the 10 that succeed. So today I’ve got the five biggest problems—with SOLUTIONS

Closing the Gap: How to Reach, Influence and Persuade Like a Master Marketer

Closing the Gap: How to Reach, Influence and Persuade Like a Master Marketer

Today we’re talking a bit of politics. Don’t worry—I am not going to hit the campaign trail any time soon! However one thing we as entrepreneurs DO have in common with candidates is making sure we connect, influence and ultimately persuade our audience to take action.