Pam Hendrickson Blog - What’s Your Trust Score with Customers?

What’s Your Trust Score with Customers?

When it comes to making your customers happy, it really comes down to one thing: Honesty. According to a study by PR firm Cohn & Wolfe, the most important behavior that customers would like to see from brands is “communicating honestly about products and services.” That’s it. So simple yet sometimes brands get it so Read More »

Pam Hendrickson Blog - Course Creation Hack: 5 Elements of Successful Course Design

Course Creation Hack: 5 Elements of Successful Course Design

If you know me, you know how much I love e-learning (online training)—not just because I have a passion for it—but because it gets results: The Research Institute of America found that e-learning increases retention rates 25 percent to 60 percent v. 8 percent to 10 percent retention rates for face-to-face training. IBM found that participants learned nearly five times more material (without Read More »

Pam Hendrickson Blog - My Top 10 Mistakes with Online Courses

My Top 10 Mistakes with Online Courses

Have I told you about the time that I spent $10,780 creating my first online course and sold 28 seats for a total of $8,316 in revenue? Let’s do the math together. (Sigh!)

Pam Hendrickson Blog - 7 Ways Membership Sites

7 Ways to Make Money with This 2017 Trending Product

There’s one HUGE trend in 2017 that I think you need to be on top of. This week, I’m going to show you 7 ways to make money with this trending product. You’ll discover what it is—and how to use it to boost your revenue in 2017—by clicking on my latest below.