Pam Hendrickson Blog - Build An Audience

Build an Audience

Direct response marketing is gold, right? You make an offer and get a result. If it works, you do more of it. If it doesn’t work, you tweak the offer and do it again, until you get results. But, if you’re only focusing on direct response marketing, you’re missing something. In fact, you may be Read More »

Pam Hendrickson Blog - Website Tips

Creating Your Web Presence

In 1996, the average American spent less than 30 minutes online—a MONTH. (According to the NPD Group.) After all, there wasn’t much to do on the internet. Back then, websites were little more than a list of links to articles, with maybe a few archaic graphics thrown in. Slow dial-up connections made videos impossible, and Read More »

Pam Hendrickson Blog - The Power Of Books

The Power of Books

While today I run a high end consulting business and frequently speak at high profile events, there was a time when no one was knocking on my door. I had to work really hard to close potential consulting clients and I often didn’t get the rate I wanted for the value I could deliver. Plus, Read More »

Pam Hendrickson Blog - 5 Webinar Hacks to Improve Your Conversions

5 Webinar Hacks to Improve Your Conversions

I’ve received so many amazing comments on my webinars, it’s blown me away. “Pam you are the queen of content and structure.”—Grahame “You always OVERDELIVER with the VALUE you give!”—Elizabeth “That framework bit back there was money. Looking forward to the slides. Pam is your Daenerys Targaryen.”—Walter Well, I wasn’t always a webinar ninja (or Read More »